OPERATIONS
Our Portfolio
Grupo Marta structures its operations into three key divisions focused on innovation, operational efficiency, and customer experience: Hotels, Restaurants, and Vacation Rentals. Through an integrated value model, synergies are generated between the units, enabling the scaling of best practices, innovation, and the maintenance of a strong organizational culture centered on sustainable results and memorable experiences.
Holiday Inn La Sabana
City hotel with large green areas, meeting rooms, casino, Gold's Gym and restaurants, located in a comprehensive complex in the heart of San Jose.
Irazú Hotel & Studios
Urban hotel with breakfast included and complementary services, located within the Plaza Irazú complex.
Holiday Inn Express San José Airport
Hotel geared towards business travelers and tourists, with a privileged location on Boulevard Aeropuerto, near the Juan SantamarÃa International Airport.
Best Western Jacó Beach All Inclusive Resort
All-inclusive beachfront resort, ideal for families and groups, with comprehensive service and activities
for all ages.
Denny's Irazú
American diner open 24/7 to offer delicious breakfast, lunch, and dinner plates at any time.
Denny's Airport
Family diner perfect to grab a juicy burger or fluffy pancakes before or after your flight.
OPERATIONS
Other Projects
Beyond operating tourism assets, Grupo Marta has been a pioneer in developing concepts, services, and infrastructure that have marked a turning point in the Costa Rican tourism industry. Some of its most notable projects and innovations include:
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BEMO Airport Lodging - HAMPTON (1960): First airport hotel, first hotel with parking and first AAA hotel in Costa Rica.
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Shopping Plazas: Plaza Jacó, the first shopping center in Jacó, and Plaza Irazú, a tourist shopping complex in San José.
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Residential: Development of residential properties, including vertical projects in San José and Jacó.
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International Brands: Introduction to the country of Best Western, Best Western Plus, Hampton by Hilton, Hampton Inn & Suites, Holiday Inn Express, Gray Line, Denny's, Banda Burrito and Casago Vacation Rentals.
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Commercial Innovation: First 24/7 chain restaurant in the country, first rental car return center, among many others.